Media Analyst

Media Analyst

Successful Austin, TX advertising firm seeks a Media Analyst to add to their growing team. This person will assist in the creation of analytics dashboards, reporting insights, data analysis, KPI’s and more.

Key areas of responsibility:

  • Partner with the Media Team and agency to develop reporting requirements and measurement plans for deliverables
  • Build and maintain media dashboards that monitor the impact of marketing initiatives across several channels
  • Provide insights to optimize media performance and identify learnings for future campaigns
  • Responsible for analyzing and interpreting multi-touch attribution results
  • Stay current on digital media measurement tools, best practices, and industry trends

Qualifications:

  • 3+ years of experience in digital marketing analytics and/or data analysis
  • Experience extracting and analyzing data from digital campaign management tools, such as Google AdWords
  • Familiar with web reporting tools, such as Omniture or Google Analytics
  • Experience with data visualization tools, including Tableau, Power BI or Domo
  • Familiar with technical analytics implementation, including web site tracking and debugging
  • Advanced skills in Excel formulas
Job Category: Marketing
Job Type: Full Time
Job Location: TX-Austin
Salary Range: 80k-100k

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